The Amergent Theory of Customer Relationships

How we work with youWe can help you

When you become a client of Amergent, you have a strategic partner in the fundraising business. We place a high value on client-agency collaboration, and we customize our own resources to meet the specific needs of each individual client. To serve you most effectively, we organize our Account Teams so they will include all marketing and service disciplines in one cohesive and focused unit. These teams are the key focal point of our ongoing interaction with our clients, and each member of the Team is accountable for your success.

You will always be the senior partner in our relationship. We are here to serve you, and our focus on your satisfaction will permeate every area and level of our relationship with you. Rest assured, we will advise and counsel you with utmost enthusiasm and conviction, but our recommendations and ideas will be offered in a true spirit of teamwork and collaboration – always to support your long-term fundraising goals.

The most effective relationship is one where both parties are open to learning, and combining the best practices of each in new, unique ways – to improve the areas of concern, and to seize upon the opportunity for growth within your program. To do this successfully, we must both appreciate and learn from one another in a forward-reaching team dynamic.

As an invested leader in the nonprofit fundraising industry, Amergent is an active member of all the important professional associations:


Association of Direct Response Fundraising Counsel (ADRFCO) (Jack Doyle is Board Chairman)   ADRFCO
  Association of Fundraising Professionals (AFP): MA, DC chapters     AFP
  Direct Marketing Association (DMA)      DMA logo
  Direct Marketing Association Nonprofit Federation (DMANF)
(Mary Bogucki is on the DMANF Advisory Council) 
DMA Nonprofit Federation
  Direct Marketing Association Washington (DMAW) DMAW logo
  Direct Marketing Fundraisers Association (DMFA)      DMFA logo
   ►  Feeding America Feeding America 
  National Association of Comprehensive Cancer Centers/Public Affairs Network (NACCDO/PAN)  NACCDO
  National Catholic Development Conference  (NCDC) (Mary Bogucki is on the NCDC Membership & Marketing Committee)  NCDC logo
  New England Direct Marketing Association (NEDMA)      NEDMA logo
  Nonprofit Technology Network NTEN logo
  The Salvation Army National Advisory Organizations Conference (NAOC) The Salvation Army logo

Amergent faithfully adheres to the published ethical standards of these organizations and, in all our dealings we strive to honor both the letter and the spirit of their published/adopted “Donor’s Bill of Rights.”

Amergent is properly registered and/or bonded in all states requiring charitable solicitation registration (example).